Audience Engagement Research-Empire

     Empire magazine is an entertainment magazine mainly focusing on film and TV.  Unlike Entertainment Weekly and The Hollywood Reporter, Empire's audience is mainly men with 75% being men readers.  This is different than usual for entertainment magazines, but I guess it's because it mainly focuses on film and no other forms of entertainment.  It also targets males aged 18-40 but mainly aged 35.  It targets young men.  Empire magazine also promotes their magazine with social media accounts.  Most news spread have to be on social media because almost everyone uses it.  This is how I plan to promote my magazine as well.  Magazines are also available to buy and are marketed in stores such as local grocery's like Walmart and Target but also book stores like Barnes and Nobles.